Join us for the Ride

We are obsessive about delivering the complete riding experience.

Join us for the Ride

At Triumph, we are driven to make the best motorcycles in the world.

Never standing still, we are always pushing to get the best from ourselves, for our customers and for our brand.

Building iconic motorcycles that celebrate our past whilst embracing the future - through bold design, original styling, purposeful engineering and a genuine passion for the ride.

We are focused on delivering the complete riding experience, creating motorcycles that provide the perfect balance of power, handling and style that totally involve the rider and bring out the best in them.

Applying the same passion, drive and original thinking to create the unique and distinctive clothing, accessories, shows, events and retail experience that, together with our motorcycles deliver the complete experience.

Triumph through the years

1902

THE FIRST TRIUMPH

The first Triumph, subsequently known as No. 1, is produced. Designed by engineer Mauritz Schulte, it is fitted with a Belgian-made 2.2hp Minerva engine.

1907

BIKE PRODUCTION REACHES 1,000 UNITS

As annual bike production reaches 1,000 units, and Triumph launches a new 450cc motor producing 3.5hp, the factory moves to a larger site on Priory Street in Coventry.

1908

TRIUMPH WINS THE TT

Having come second in the first ever Isle of Man TT in 1907 Jack Marshall wins the single cylinder race on a Triumph running an average speed of 40mph.

1915

TYPE H ‘TRUSTY’ MOTORCYCLE

Triumph begins supplying its 499cc type H 'Trusty' motorcycles to Allied Forces in the Great War. By 1918, 30,000 of the air-cooled single-cylinder bikes were in military service.

1927

COVENTRY FACTORY

Triumph's Coventry factory - by now standing at 500,000 sq ft and employing more than 3,000 people - reaches annual production numbers of 30,000 units.

1936

EDWARD TURNER

Triumph's car and motorcycle businesses are split, with the latter bought by Jack Sangster. He immediately recruits Edward Turner as the company's chief designer.

1937

SPEED TWIN UNVEILED

Turner unveils the 498cc Speed Twin capable of more than 90mph. Considered by many to be the definitive British motorcycle, it's the engine that will define Triumph for more than 40 years.

1942

A NEW FACTORY IN MERIDEN

Production starts at the new Meriden factory. More than 50,000 Motorcycles are sold to the military during this period.

1946

TIGER 100, SPEED TWIN & 3T

The company focuses on three models: the Tiger 100 (ridden to a maiden win at the 1946 Manx Grand Prix by Ernie Lyons); the iconic Speed Twin and the smaller touring 349cc 3T.

1953

THE WILD ONE

Marlon Brando rides a 650cc 1950 Thunderbird 6T in the outlaw biker film, The Wild One.

1955

193MPH!

Johnny Allen begins the start of an incredible 15 year performance era for Triumph, recording 193mph on the Bonneville Salt Flats, piloting ‘The Devil’s Arrow’ a streamliner built by a trio of Texan enthusiasts and powered by a tuned 650cc Thunderbird motor

1956

214MPH!

The Texans return to Bonneville with the same 650-twin engine, now in a completely reworked streamliner, the ‘Texas Cee–gar’. They smash the record again – setting a new absolute motorcycle land-speed record of 214mph.

1959

T120 BONNEVILLE 650

The T120 Bonneville 650 is introduced. Named in honour of the famous salt flats, the Bonneville is destined to become the highest-selling British twin of all time.

1963

THE GREAT ESCAPE

A 1962 TR6 650 Trophy is ridden, jumped and crashed by Bud Ekins and Steve McQueen in the classic WW2 film, The Great Escape.

1966

245 MPH!

Buddy Elmore wins arguably the most famous Daytona 200 race of all time on a 500cc Tiger - starting from the back of the grid. The Gyronaut X-1 streamliner sets a world-record speed of 245mph during Bonneville Speed Week, powered by two Triumph 650cc engines.

1967

RACING SUCCESS

Gary Nixon repeats Elmore's 1966 feat with victory in the Daytona 200 on a Tiger 100, and John Hartle helps bring Triumph more racing success in the Isle of Man Production TT. Evel Knievel famously jumps the fountains at Caesar's Palace in Las Vegas on his Bonneville T120 TT Special.

1968

750cc TRIPLE

The world gets its first taste of the 750cc Triple, as the revolutionary engine powers the Triumph Trident and the BSA Rocket 3.

1969

FIRST EVER 100MPH TT LAP

Malcolm Uphill wins the Production TT on a Bonneville, recording the first-ever lap on a production motorcycle faster than 100mph.

1970

UPHILL WINS AGAIN

Uphill wins the Production TT again, this time riding a tuned three-cylinder 750cc Trident. Back at the factory, the T120 ‘oil in frame’ range is launched.

1975

MERIDEN CO-OPERATIVE

Despite a fifth consecutive victory in the production TT from the 750cc Trident famously known as Slippery Sam, and the formation of the Meriden Workers’ Co-operative, production of the Triumph Trident comes to an end.

1983

MERIDEN CLOSES

After some lean years, the Meriden factory closes. John Bloor acquires the Triumph name and licenses the production of a small number of Bonnevilles to Les Harris in Devon.

1987

TOP SECRET

Development continues in top secret, with the first new Triumph motor - a 1200cc four cylinder - running on the test bench at the new Hinckley facility.

1990

THE RETURN

Triumph makes a high-profile return at the Cologne Show, unveiling the unfaired Trident 750cc and 900cc Triples, the touring Trophy 900cc Triple and 1200cc Four, and the sporty Daytona 750cc Triple and 1000cc Four.

1994

SPEED TRIPLE AND TIGER 900

Triumph joins the adventure sector with the Tiger 900, and revives its racing heritage with the game-changing 885cc Speed Triple, which competes in the Speed Triple Challenge race series at Donington Park. Over the Atlantic, Triumph Motorcycles America is formed.

1996

DAYTONA T595

The Daytona T595 bursts onto the scene, attracting lengthy deposit lists thanks to its striking styling. One order becomes the 50,000th motorcycle to be manufactured at Hinckley.

2000

BONNEVILLE RETURNS

A decade after Triumph's rebirth, the iconic Bonneville returns to the Triumph line-up, alluring traditionalists and younger riders alike with its classic styling, superb handling and functionality.

2002

100 YEARS

A massive fire guts the main Factory 1 assembly plant. Factory 3, Triumph's first facility in Thailand, opens and begins manufacturing parts. The four-cylinder Daytona 600 supersports bike is released.

2003

RACING SUCCESS

Bruce Anstey wins the Junior 600 on the Valmoto Daytona 600, giving Triumph its first TT win in 27 years.

2004

ROCKET III

Triumph launches the Rocket III. Astonishing figures of 2294cc, 140 cubic inches and 147ft.lb torque at 2,500rpm make it the world's largest capacity production motorcycle.

2006

DAYTONA 675

Production begins on an all-new 675cc Daytona with a Triple engine that is set to win multiple supersports awards.

2007

STREET TRIPLE

The Street Triple bursts onto the scene, providing a heady mix of the Speed Triple’s styling and entertainment with the performance and handling of the Daytona 675. Factory 5 opens in Thailand.

2008

BRITISH SUPERSPORT CHAMPIONS

Glen Richards wraps up the British Supersport Championship on his MAP Embassy Triumph Daytona 675 - giving Triumph its first British Championship of the Hinckley era.

2009

STREET TRIPLE R

Triumph makes its first move into the 'R' sector with the launch of the Street Triple R. Higher specification braking and suspension elevate the class-leading package to new heights.

2010

CRUISER OF THE YEAR

Triumph Hinckley's first belt-driven motorcycle, the Thunderbird 1600cc parallel twin is launched. The bike impresses US magazine Cycle World enough to vote it ‘Cruiser of the Year’

2012

110 YEARS

Triumph celebrates 110 years in style, opening in Brazil as annual sales reach 50,000 motorcycles worldwide for the first time. The all-new 1215cc Tiger Explorer and Trophy models are unleashed, as are major updates to the Street Triple and Daytona.

2014

BACK ON THE TOP STEP

Gary Johnson takes a thrilling victory on the Isle of Man winning the Supersport TT, and Billy McConnell takes the British Supersport Championship – both riding a Smiths Triumph Daytona 675R. In the USA, Danny Eslick wins the prestigious Daytona 200 on the Daytona 675R – giving Triumph its first win there in 47 years.

2015

A LEGEND REBORN

Along with the launch of an all new Speed Triple and the ultimate transcontinental adventure bike, the Tiger Explorer, Triumph unveiled an all new Bonneville family for the 21st Century, with the 900cc Street Twin, 1200cc Bonneville T120 and T120 Black and the all new 1200cc Thruxton and Thruxton R.

2016

BRUTAL BEAUTY

Launched with an exciting evening of drag racing and live music, the new Bonneville Bobber delivered peerless authenticity, hand crafted custom style, engineering innovation, and hot rod ride and sound. This, along with the new Street Cup, Street Scrambler, Bonneville T100 and T100Black, takes our iconic Modern Classics range to a whole new level.

2017

765cc ENGINE

Triumph launched the game-changing multi-award winning Street Triple range with an all new 765cc engine, and announced a new partnership with Dorna to exclusively supply a race-tuned engine based on it for the Moto2™ World Championship from the 2019 season onwards.

  • 1902
  • 1907
  • 1908
  • 1915
  • 1927
  • 1936
  • 1937
  • 1942
  • 1946
  • 1953
  • 1955
  • 1956
  • 1959
  • 1963
  • 1966
  • 1967
  • 1968
  • 1969
  • 1970
  • 1975
  • 1983
  • 1987
  • 1990
  • 1994
  • 1996
  • 2000
  • 2002
  • 2003
  • 2004
  • 2006
  • 2007
  • 2008
  • 2009
  • 2010
  • 2012
  • 2014
  • 2015
  • 2016
  • 2017

Employee Insights

Find out more about working at Triumph Motorcycles the career opportunities we offer and the backgrounds of some of our employees.

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Triumph Global

global

Triumph operates at sites in the UK and Internationally in locations such as Thailand, Germany, Brazil, USA, India, Spain, Italy, China and Europe. Triumph also has a number of Global Subsidiaries in locations such as France, Switzerland, Austria, Japan, Canada, Holland, Belgium, Portugal, Norway, Sweden, Denmark and Finland.

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